Arriva London’s Route 38 New Routemaster wrapped for James Bond
Route 38, one of the busiest London bus routes, would always be a natural place to advertise a forthcoming event, so it was not surprising to see the launch of the latest James Bond film ‘Spectre’ being advertised on Arriva London’s route 38 New Routemaster buses in the last few days.
The complete wrap of the buses transforms them from their London iconic red, to fantastic moving advertising spaces, ideal for announcing such a phenomenon to the London audience.
Coincidentally the association to the route is not new, as the New Routemaster on route 38 had a part in the previous bond film ‘Skyfall’.
Published : Wed 15th Mar. 2017 - Tue 25th Apr. 2017
In association with TfL and HCT Transport, we opened our doors to welcome the public, giving them the opportunity to explore the garage, meet our operations teams, ride on a bus through the bus wash, tour our operations control centres and see & ride on some historic preserved buses.
Our recent route gains in North London include route 19, from Finsbury Park to Battersea Bridge (South Side), which has meant implementing an extensive mobilisation programme to maintain our high standards.
One of the most important elements in Arriva London’s development is the training and education it offers its staff, from engineering apprentices to graduate trainees, everyone in the business is offered the opportunity to develop and flourish.
The introduction of all new Hybrid vehicles on route 249, which Arriva London starts operating this Saturday, underlines one of our key brand values - ‘Great customer experience - We keep our customers happy every day’.
The new contract, which starts this Saturday 25th March, will have over 60 drivers and 25 new environmentally friendly hybrid buses.
Arriva London is proud and delighted to be operating the recently awarded route 48 TfL contract, running between Walthamstow Central and London Bridge.