Arriva London’s Route 38 New Routemaster wrapped for James Bond
Route 38, one of the busiest London bus routes, would always be a natural place to advertise a forthcoming event, so it was not surprising to see the launch of the latest James Bond film ‘Spectre’ being advertised on Arriva London’s route 38 New Routemaster buses in the last few days.
The complete wrap of the buses transforms them from their London iconic red, to fantastic moving advertising spaces, ideal for announcing such a phenomenon to the London audience.
Coincidentally the association to the route is not new, as the New Routemaster on route 38 had a part in the previous bond film ‘Skyfall’.
Published : Wed 6th Jul. 2016 - Thu 28th Jul. 2016
Arriva London is delighted to announce the retention of route 377 from TfL, which runs from Oakwood Station to Ponders End at Enfield
It is not an easy task to design artwork for a bus over 11m long, over 4m high and 2.5m wide, but there were approximately 538 entries from several Primary schools! The sheer number and standard of entries was overwhelming!
The London Bus Awards gives TfL and bus operators the opportunity to recognise the commitment demonstrated on a daily basis from drivers, support teams and frontline TfL staff. The London bus network would not be the same without people of such a high calibre as those nominated for the awards.
Our open-top Heritage Fleet Routemaster, RMC 1464, held pride of place as part of Eldon Primary School’s celebration of the Queen’s 90th birthday.
Every year, as part of the plan to maintain the high standards of its bus drivers, Arriva London holds a Bus Driver of the Year competition.
Catch the Bus Week is a nationwide campaign aimed at driving awareness of the benefits of taking the bus.